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Put in Fewer Hours, Sell More Radio

Put in Fewer Hours, Sell More Radio

If you’re interested in growing your sales, spending more time with clients, and less time on the computer, check out our most popular sales services. If you like what you see, fill out the request form below and let’s see if we can build a proven sales strategy tailored for your unique situation.

Quantitative Sales Package

Shortly after the ratings release, you’ll have an armory of quantitative sales stories in your inbox, ready to hit the streets. The goal is to show the true value of your stations, highlighting each station’s respective strengths based on demo and daypart. And it’s more than just rankers! Audience growth, listener loyalty, geographic advantage, you name it. We’ll help you win the buy.

Radio Buyer’s Guide

In 2015, buyers don’t care to be sold anything. They want to be helped. Using our Radio Buyer’s Guide, you can become the radio advertising consultant that your market craves. This completely objective report will highlight the ratings and demographic compositions for each station in the market, earning trust with buyers everywhere. You should be top of mind when there’s a buy available, and the best way to do this is to become a true consultative seller.

Qualitative Sales Package

Often times, your station cannot win by simply displaying rankers. However, you may still be the best buy for the client. Using our qualitative expertise, we can transition the discussion from CPP to value and help the buyer focus on what really matters; the qualities and behaviors of the audience hearing the message.

Client-Targeted Presentations On-Demand

How do you handle last-minute avails? Are you spending too much time creating specialized presentations for specific buyers? Let us take this off your plate. Research Director, Inc. creates thousands of custom presentations annually for our clients. Don’t recreate the wheel. Instead, ask us for help and focus on what matters most; the buyers. Let us show you how our stations keep winning the buy. Fill out the form below and we’ll show you exactly how the process works!

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